The Joss Group

Peeked at Survey Results

So, we are doing this survey of publishers to see who is involved in multi-channel publishing. We are going to run the survey for a while yet (if you have not participated, please do and please tell your friends.

Link to survey: https://www.surveymonkey.com/s/SeyboldReportMultiChannelJuly2011

I have peeked at the early results, and I find them fascinating! Not going to run the surprise, though. I have been surprised at some of the results--but not at others. Certainly giving me--as Editor and Publisher of the Seybold Report--a lot of food for thought.

Stay tuned!

 

A Seybold Report Survey on Multi-Channel Publishing

If you work for a publishing company, we invite you to spend a few minutes taking a simple, 15-question survey.

To participate in the Seybold Report Survey on Multi-Channel Publishing, please click here.

We have undertaken survey because the Seybold Report writers and editors want to know and understand your thoughts about multi-channel publishing. So many companies are pouring precious resources of time and money into publishing content on paper, the Web, on mobile devices including smart phones, tablet PCs, and e-readers. Yet, very little information exists about why publishers are pursuing multi-channel publishing and what they hope to gain and what they fear most about their efforts. So, we would like to hear from you on these topics in order to better serve your information and analysis needs.

Please encourage your colleagues inside your own organization and in the industry as a whole to participate. To do so, send the link to the survey to them via e-mail and post your encouragement and the link on whatever industry networking or social media sites are appropriate.

The link to send is http://svy.mk/TSR-Multichannel.

We hope to get enough responses during the next few months to make the survey results useful enough to share. The more publishers we hear from, the better our results will be!